{"product_id":"age-beautiful-permanent-hair-color-liqui-creme-4v-dark-plum-brown-100-gray-coverage","title":"AGE beautiful Permanent Hair Color Liqui Creme - 4V Dark Plum Brown | 100% Gray Coverage","description":"\u003ch2\u003eAGE beautiful Liqui Creme: Premium Color for Aging Hair\u003c\/h2\u003e\n\u003cp\u003eAs hair ages, it can lose volume, become less manageable, and take on a dull, dry look. AGE beautiful Permanent Hair Color Liqui Creme is a professional-grade dye designed for mature hair (35+) but suitable for all ages and hair types. The 4V Dark Plum Brown shade delivers deep, multidimensional color with natural-looking gray coverage. The formula also includes Biotin to support a fuller appearance, along with Keratin Peptides and Silk Proteins to help replenish fibers that can soften and strengthen with age.\u003c\/p\u003e\n\u003cp\u003eThis dye is a Dye Only product, aimed at delivering salon-worthy results at home. The color is designed to be long-lasting and resist fading, so you can enjoy rich depth without frequent touch-ups. The brand emphasizes a thoughtful, anti-aging approach to color, pairing pigment with conditioning ingredients to enhance texture and shine while preserving hair integrity.\u003c\/p\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e100% gray coverage paired with multidimensional color for a natural look.\u003c\/li\u003e\n  \u003cli\u003eBiotin helps support a fuller, thicker appearance over time.\u003c\/li\u003e\n  \u003cli\u003eAnti-aging formula enriched with melanin, Keratin Peptides and Silk Proteins to replenish essential components of the hair fiber.\u003c\/li\u003e\n  \u003cli\u003eHair feels instantly fuller, silkier and more conditioned after color treatment.\u003c\/li\u003e\n  \u003cli\u003eLong-lasting color that resists fading compared with some boxed dyes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat makes AGE beautiful different\u003c\/h3\u003e\n\u003cp\u003eThe line is crafted for mature hair and aims to address five common signs of aging hair: volume loss, reduced manageability, color shifts, dryness, and dullness. The Liqui Creme texture provides smooth, even coverage for a consistent result. The 4V Dark Plum Brown shade offers rich depth with subtle red-violet undertones, creating a natural, dimensional finish in various lighting conditions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBiotin fortification supports a thicker, more voluminous look after color.\u003c\/li\u003e\n  \u003cli\u003eMelanin-based anti-aging formula plus Keratin Peptides and Silk Proteins refresh the hair fiber.\u003c\/li\u003e\n  \u003cli\u003eProfessional-grade color results you can pursue at home with careful application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUsage tips and expectations: mix as directed, apply evenly from roots to ends, and time according to the target level. Rinse thoroughly and follow with a color-safe conditioner to lock in moisture and shine. While results can vary by hair type, the formula is designed to balance color depth with natural-looking brightness. The brand notes that Zotos Professional products are evaluated in Green Circle Certified Salons, reflecting an emphasis on sustainable salon practices.\u003c\/p\u003e\n\u003ch3\u003eWhy choose the 4V Dark Plum Brown shade?\u003c\/h3\u003e\n\u003cp\u003eExpect a deep plum-brown result with nuanced warmth and reflective highlights, suitable for natural bases and greying strands seeking a modern, sophisticated hue.\u003c\/p\u003e\n\u003ch3\u003eUsage tips for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePerform a strand test 24–48 hours before applying color.\u003c\/li\u003e\n  \u003cli\u003eApply from roots to ends for even coverage and consistent tone.\u003c\/li\u003e\n  \u003cli\u003eSet a timer and check color gradually to avoid over-processing.\u003c\/li\u003e\n  \u003cli\u003eUse a color-safe conditioner after rinsing to preserve moisture and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is AGE beautiful suitable for mature hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is designed for 35+ hair and works well on many hair types with rich color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does AGE beautiful provide 100% gray coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula delivers 100% gray coverage with long-lasting color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AGE beautiful","offers":[{"title":"Default Title","offer_id":42603815960647,"sku":"B00KT5LBZO","price":21.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/agebeautiful-permanent-dye-liqui-creme-bottle.jpg?v=1773384420","url":"https:\/\/celaurabeauty.com\/products\/age-beautiful-permanent-hair-color-liqui-creme-4v-dark-plum-brown-100-gray-coverage","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}