{"product_id":"amika-bust-your-brass-cool-blonde-strength-repair-shampoo-275ml-tone-brass-hydrate-strengthen","title":"Amika Bust Your Brass Cool Blonde Strength Repair Shampoo, 275ml – Tone Brass, Hydrate \u0026 Strengthen","description":"\u003cp\u003eDiscover Amika Bust Your Brass Cool Blonde Strength Repair Shampoo, a 275 ml violet-toned formula engineered for blondes who want cooler, more refined tones while keeping hair healthy and hydrated. The lightweight wash works with a bond fortifying tech, quinoa protein, plant butters, and ultra-violet pigments to support tone, moisture, and strength across dry, damaged strands.\u003c\/p\u003e\n\n\u003cp\u003eWhat sets this shampoo apart is its ability to target brassiness while treating hair with care. The ultra-violet pigments help neutralize yellow or warm tones, while the blend of natural-inspired ingredients aims to leave hair feeling smoother and softer. The formula is designed to be gentle enough for regular use, yet effective enough to leave color looking cooler between salon visits.\u003c\/p\u003e\n\n\u003ch3\u003eKey ingredients and technology\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003eBond fortifying technology that supports strand integrity during cleansing\u003c\/li\u003e\n\u003cli\u003eQuinoa protein to help reinforce and condition each strand\u003c\/li\u003e\n\u003cli\u003ePlant butters to moisturize and add slip for comfortable distribution\u003c\/li\u003e\n\u003cli\u003eUltra-violet pigments to visually counter brass and brassiness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat you may notice\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003eToned brassiness and cooler blonde hues over time\u003c\/li\u003e\n\u003cli\u003eHydrated strands that feel smoother and more manageable\u003c\/li\u003e\n\u003cli\u003eStrengthened hair with reduced likelihood of breakage when used as part of a system\u003c\/li\u003e\n\u003cli\u003eA gentle cleansing experience that lifts away daily buildup without stripping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn testing, using this shampoo as part of a conditioner system produced notable results in controlled conditions: 2.2x stronger hair and 55% less breakage versus baseline. Individual results may vary with hair type and routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003eApply to wet hair and massage into a rich lather from roots to ends\u003c\/li\u003e\n\u003cli\u003eLeave for 1–2 minutes to help neutralize brassiness\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with Amika conditioner for a complete system\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith its blend of conditioning proteins, humectants, and color-balancing pigments, this shampoo offers a versatile option for blondes who want to maintain cooler tones between color visits—without sacrificing softness or manageability.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Amika Bust Your Brass Cool Blonde Strength Repair Shampoo different?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It combines violet pigments with bond fortifying tech to tone brassiness while hydrating and strengthening hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet hair, lather well, leave 1–2 minutes, rinse, and follow with conditioner for a complete system.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Amika","offers":[{"title":"Default Title","offer_id":42597387927623,"sku":"B0C7DSKJ1D","price":43.26,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/amika-bust-your-brass-cool-blonde-shampoo-bottle-front.jpg?v=1773255338","url":"https:\/\/celaurabeauty.com\/products\/amika-bust-your-brass-cool-blonde-strength-repair-shampoo-275ml-tone-brass-hydrate-strengthen","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}