{"product_id":"clairol-professional-bw2-dedusted-extra-strength-lightener-16-oz-up-to-9-levels-lift","title":"Clairol Professional BW2+ Dedusted Extra Strength Lightener – 16 oz | Up to 9 Levels Lift","description":"\u003cdiv\u003e\n\u003ch2\u003eTrusted lightening for versatile on- and off scalp applications\u003c\/h2\u003e\n\u003cp\u003eClairol Professional BW2+ Dedusted Extra Strength Lightening Powder with malic acid is designed for quick and even lift. This vegan formula blends to a creamy consistency that makes application smoother, whether you work directly on the scalp or away from it. It supports a range of techniques, including all over head lightening, highlights, and balayage, giving you flexible options for creative color.\u003c\/p\u003e\n\u003ch3\u003eWhat it can do for you\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 9 levels of lift to achieve brighter tones while controlling brass\u003c\/li\u003e\n\u003cli\u003eNon-pigmented powder that yields a clear view of lift during processing\u003c\/li\u003e\n\u003cli\u003eCreamy texture that spreads evenly for precise placement\u003c\/li\u003e\n\u003cli\u003eMulti-use capability for on scalp and off scalp applications\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUsage and tips\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix to a smooth paste for consistent coverage, whether applying to roots or mid lengths\u003c\/li\u003e\n\u003cli\u003eMonitor lift visually as the product processes to adjust timing if needed\u003c\/li\u003e\n\u003cli\u003eRinse and neutralize as directed to preserve integrity of hair and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith a long-standing commitment to authentic professional results, BW2+ blends traditional performance with a modern look while remaining vegan and free of animal derived ingredients. This makes it suitable for a wide range of hair types and goals without sacrificing the professional standard you expect from Clairol.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair scenarios is BW2+ Dedusted Powder Lightener suitable for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Versatile on- and off-scalp use for all-over lightening, highlights, and balayage with up to 9 levels of lift.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Clairol BW2+ vegan and free of animal-derived ingredients?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. BW2+ is vegan and contains no animal-derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol Professional","offers":[{"title":"Default Title","offer_id":42597497176135,"sku":"B0CWPL7W1R","price":41.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/clairol-professional-bw2-plus-dedusted-powder-tub.jpg?v=1773256906","url":"https:\/\/celaurabeauty.com\/products\/clairol-professional-bw2-dedusted-extra-strength-lightener-16-oz-up-to-9-levels-lift","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}