{"product_id":"clairol-professional-bw2-dedusted-extra-strength-lightening-powder-8-oz","title":"Clairol Professional BW2+ Dedusted Extra Strength Lightening Powder (8 oz)","description":"\u003ch2\u003eLift with Confidence\u003c\/h2\u003e\n\u003cp\u003eDesigned for professional colorists, Clairol Professional BW2+ Dedusted Extra Strength Lightening Powder delivers quick, reliable lift with a creamy texture that stays visible during processing. The malic acid blend supports smooth mixing and helps maintain a consistent application as you work, letting you sculpt brighter results with precision.\u003c\/p\u003e\n\u003cp\u003eWith up to 9 levels of lift, BW2+ helps you achieve bright, even results across base color changes, highlights, and balayage. The powder is dedusted to reduce airborne dust during mixing, contributing to a cleaner, more comfortable workspace for you and your client.\u003c\/p\u003e\n\n\u003ch3\u003eVersatility for On- and Off-Scalp Applications\u003c\/h3\u003e\n\u003cp\u003eThis multi-use lightener is suitable for all-over head lightening, targeted highlights, and balayage techniques. It works for both on-scalp and off-scalp configurations, giving you flexibility in studio and salon settings.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 9 levels of lift for bright, even results without excessive brass\u003c\/li\u003e\n  \u003cli\u003eCreamy, non-pigmented texture for easy application and clear lift visibility\u003c\/li\u003e\n  \u003cli\u003eFast-acting formula to support efficient service times\u003c\/li\u003e\n  \u003cli\u003eVegan, with no animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTexture, Visibility, and Control\u003c\/h3\u003e\n\u003cp\u003eThe non-pigmented powder mixes into a creamy consistency that supports smooth, controlled application. As lift progresses, you can monitor the change in tone with clarity, helping you adjust technique in real time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConsistent cream texture aids even coverage\u003c\/li\u003e\n  \u003cli\u003eLift progress remains visible throughout processing\u003c\/li\u003e\n  \u003cli\u003eReliable performance for highlights, balayage, and full-head lightening\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat to Expect in Practice\u003c\/h3\u003e\n\u003cp\u003eWhether you’re refreshing a color, brightening natural shade, or creating sun-kissed balayage, BW2+ is designed to support professional workflows. The formula’s vegan profile aligns with a broad range of salon preferences, while the enhanced lift offers versatile possibilities without implying guaranteed outcomes.\u003c\/p\u003e\n\n\u003cp\u003eTo maximize results, follow your usual processing times and developer recommendations, and always perform a strand test first. BW2+ is a tool to help you realize creative lightening with control and confidence.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What applications can BW2+ Dedusted Lightening Powder be used for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Suitable for all-over lightening, highlights, and balayage on or off the scalp, delivering up to 9 levels of lift.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BW2+ vegan and animal-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is vegan with no animal-derived ingredients, designed for professional use.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol Professional","offers":[{"title":"Default Title","offer_id":42667631476807,"sku":"B0CWPMRYMJ","price":30.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/clairol-professional-bw2-dedusted-lightening-powder-bottle.jpg?v=1775387825","url":"https:\/\/celaurabeauty.com\/products\/clairol-professional-bw2-dedusted-extra-strength-lightening-powder-8-oz","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}