{"product_id":"iles-formula-shampoo-for-dry-damaged-hair-hydrating-sulfate-free-color-safe","title":"ILES FORMULA Shampoo for Dry \u0026 Damaged Hair – Hydrating, Sulfate-Free, Color Safe","description":"\u003ch2\u003eHydrating cleansing for dry, damaged hair\u003c\/h2\u003e\n\u003cp\u003eILES FORMULA Shampoo is crafted to moisturize every strand while purifying hair that is dry, frizzy, or color-treated. The formula delivers softness and bounce from the first wash, combining a lightweight lather with a nourishing, silicone-free base. It is sulfate-free and color-safe, designed to respect treated hair while maintaining movement and shine.\u003c\/p\u003e\n\u003cp\u003eAs a salon-grade product from Wendy Iles, this shampoo is part of a system that many professionals rely on. When paired with the Haute Performance Conditioner, the cleansing ritual is clinically noted to reduce breakage by up to 89%, offering a foundation for healthier-feeling hair. The formula detangles, evens porosity, and replenishes strands with botanicals that feel gentle yet resilient.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it different\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDeeply hydrating yet light, leaving hair soft without weighing it down\u003c\/li\u003e\n  \u003cli\u003eSilicone-free, which helps hair stay cleaner longer between washes\u003c\/li\u003e\n  \u003cli\u003eColor-safe and humidity resistant, helping manage frizz in damp conditions\u003c\/li\u003e\n  \u003cli\u003eProfessional-grade formulation used in thousands of salons worldwide\u003c\/li\u003e\n  \u003cli\u003eSupports healthier texture and smoother surface for improved styling outcomes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIdeal use cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDry, brittle or color-treated hair that needs gentle cleansing\u003c\/li\u003e\n  \u003cli\u003eFrizz-prone hair seeking smoother movement and shine\u003c\/li\u003e\n  \u003cli\u003eHair that benefits from a non-stripping wash while maintaining color integrity\u003c\/li\u003e\n  \u003cli\u003ePart of a silicone-free system designed for healthier growth and balanced porosity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use and pairing tips\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage into a light lather, then rinse thoroughly. For optimal results, follow with Haute Performance Conditioner and consider finishing with the brand’s Finishing Serum. This pairing is built to work together for smoother feel and enhanced moisture.\u003c\/p\u003e\n\u003cp\u003eNotes: Results vary by hair type and condition. The system aims to support manageable, radiant hair rather than guaranteeing specific outcomes.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it's color-safe and sulfate-free, formulated to cleanse without stripping moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes ILES FORMULA different from other shampoos?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Salon-grade formulas by Wendy Iles, silicone-free, and humidity-protecting for smoother styling.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ILES FORMULA PARIS NEW YORK","offers":[{"title":"Default Title","offer_id":42597853626439,"sku":"B01J7NP3D4","price":62.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/iles-formula-shampoo-dry-hair-bottle.jpg?v=1773272945","url":"https:\/\/celaurabeauty.com\/products\/iles-formula-shampoo-for-dry-damaged-hair-hydrating-sulfate-free-color-safe","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}