{"product_id":"loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color-rr-04-intense-dark-red-up-to-9-weeks-of-radiance","title":"L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color RR-04 Intense Dark Red | Up to 9 Weeks of Radiance","description":"\u003ch2\u003ePremium, long-lasting color with radiant shine\u003c\/h2\u003e\n\u003cp\u003eSince 1973, L’Oréal Paris Superior Preference has set a standard for luminous, durable color. This shade—Intense Dark Red RR-04—delivers depth, dimension, and a vibrant glow that remains noticeable for weeks. You’re choosing a color system designed to blend tone and shine in a single, easy step, so your look stays true to life while you enjoy richer, more reflective hair color.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFade-defying color and care system\u003c\/strong\u003e is at the heart of this formula. The translucent gel works with a conditioning treatment to help color cling to each strand, while a dedicated conditioning step helps leave hair feeling silky after every dye session. A UV filter and Vitamin E-infused Shine Protect Conditioner further support color vibrancy, helping you maintain a first-day radiance across time.\u003c\/p\u003e\n\u003ch3\u003eA shade designed for real life\u003c\/h3\u003e\n\u003cp\u003eWhether you’re seeking bold, museum-worthy red or a nuanced, multi-dimensional tone, this kit aims to deliver long-lasting color without harsh brassy shifts. It is crafted for all hair types and offers gray hair coverage for a natural-looking finish that still feels soft to the touch.\u003c\/p\u003e\n\n\u003ch3\u003eWhat’s in the kit and how it works\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColor Gel\u003c\/strong\u003e and \u003cstrong\u003eDeveloper Crème\u003c\/strong\u003e work together to deposit vivid pigment while coating each strand.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShine Protect Conditioner\u003c\/strong\u003e helps seal color and leave hair with a glossy finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGloves\u003c\/strong\u003e and a concise instruction leaflet make at-home coloring straightforward.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUV Filter and Vitamin E\u003c\/strong\u003e provide post-color care to help maintain vibrancy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy choose Superior Preference\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-lasting color with fade-defying performance for up to 9 weeks.\u003c\/li\u003e\n  \u003cli\u003eNo-drip formula for cleaner, more precise application.\u003c\/li\u003e\n  \u003cli\u003eConditioning care designed to leave hair softer and more manageable.\u003c\/li\u003e\n  \u003cli\u003eGray hair coverage that looks natural and seamless.\u003c\/li\u003e\n  \u003cli\u003eA wide shade range to help you find your signature tone.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn short, this color kit blends technology and care to help you explore a bold, luminous red without compromising on conditioning or ease of use. Use it with realistic expectations, enjoying the possibility of smoother, richer color that lasts through daily life.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color last with RR-04?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Up to 9 weeks of radiance with fade-defying color and shine system.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this color kit cover gray hair effectively?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it provides gray-hair coverage with rich pigment and conditioning care.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":42640034037831,"sku":"B004BZQ9BY","price":24.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/loreal-paris-superior-preference-intense-dark-red-rr04-bottle.jpg?v=1774440911","url":"https:\/\/celaurabeauty.com\/products\/loreal-paris-superior-preference-luminous-fade-defying-permanent-hair-color-rr-04-intense-dark-red-up-to-9-weeks-of-radiance","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}