{"product_id":"loreal-technique-hicolor-reds-permanent-hair-color-lifts-dark-hair-3-4-levels-no-brassiness","title":"L'OREAL TECHNIQUE HiColor Reds Permanent Hair Color – Lifts Dark Hair 3-4 Levels, No Brassiness","description":"\u003ch2\u003eWhy HiColor Reds for dark hair\u003c\/h2\u003e\u003cp\u003eDesigned specifically for dark hair from black to medium brown, Excellence HiColor Reds is a permanent color that can lift hair 3 to 4 levels in one step. The formula neutralizes orange tones while depositing the shade you choose, so you can see a true to shade result in less time.\u003c\/p\u003e\u003cp\u003eThe rich, smooth creme formula colors and conditions as it penetrates the hair fiber, helping to leave a soft feel and a healthy looking shine. Expect vibrant color that resists rapid fading and a finish that looks even from root to tip. The processing time is 30 minutes, and no pre-lightening is required, making it convenient for quick at home color refreshes.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLifts dark hair 3 to 4 levels in one step\u003c\/li\u003e\n\u003cli\u003eNo pre-lightening needed before application\u003c\/li\u003e\n\u003cli\u003eNeutralizes brassiness while depositing the chosen shade\u003c\/li\u003e\n\u003cli\u003eRich creme formula that colors and conditions for lasting color\u003c\/li\u003e\n\u003cli\u003eLong lasting, true to shade color that resists fading\u003c\/li\u003e\n\u003cli\u003eFast processing time of only 30 minutes\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to apply and what to expect\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eMix 1 tube of color with 2.5 oz of 30 volume developer\u003c\/li\u003e\n\u003cli\u003eApply using brush and bowl or bottle application\u003c\/li\u003e\n\u003cli\u003eProcess for 30 minutes then rinse and style as usual\u003c\/li\u003e\n\u003cli\u003eRead and follow the safety warnings on the pack\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eIn real world use, this color is well suited for DIY refreshes at home or a quick makeover when you want a deeper, richer tone without bleaching. The creamy texture helps ensure smooth application on long or short hair and the result can appear vibrant and balanced, with minimized brassiness and even tone across the head.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can HiColor Reds lift dark hair in one step without bleaching?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — designed for black to medium brown hair, lifting 3-4 levels in a single step.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is pre-lightening required for this color?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No pre-lightening is required; it lifts and deposits color in one convenient step.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'OREAL TECHNIQUE","offers":[{"title":"Default Title","offer_id":42646356394055,"sku":"B0002Z8PLE","price":24.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/loreal-technique-hicolor-reds-bottle-application.jpg?v=1774721061","url":"https:\/\/celaurabeauty.com\/products\/loreal-technique-hicolor-reds-permanent-hair-color-lifts-dark-hair-3-4-levels-no-brassiness","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}