{"product_id":"tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-in-shade-9-0-mdr-0-22-oz","title":"Tower 28 Swipe Serum Concealer - Hydrating Medium-to-Full Coverage in Shade 9.0 MDR (0.22 oz)","description":"\u003cdiv\u003e\n  \u003cp\u003eMeet Tower 28 Swipe Serum Concealer, a skin-care infused makeup product designed to glide on with a serum-like feel while delivering medium-to-full coverage. The 9.0 MDR shade brings olive undertones to better blend with warmer complexions, offering a natural finish that won’t emphasize dry patches.\u003c\/p\u003e\n  \u003cp\u003eDesigned for sensitive and dry or blemish-prone skin, this lightweight cream uses a thoughtful blend of ingredients to hydrate and calm the skin beneath pigment. The pigments are coated with lysine to support a smooth application and a cohesive look as you wear it throughout the day.\u003c\/p\u003e\n  \u003ch3\u003eWhy it stands out\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eGlides like a serum while providing buildable coverage\u003c\/li\u003e\n    \u003cli\u003eHydrating formula helps minimize dry patches for a smoother finish\u003c\/li\u003e\n    \u003cli\u003eCalming centella asiatica and humectant hyaluronic acid support comfort\u003c\/li\u003e\n    \u003cli\u003eNon-comedogenic and suitable for sensitive skin types\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eHow you use it can shape the result. Start with a light sweep over dark circles, redness, and blemishes, then build where needed. For a bright-eye effect, you can opt for a shade lighter under the eyes and blend softly for a natural lift.\u003c\/p\u003e\n  \u003ch3\u003eSkin-care meets makeup\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eHyaluronic acid provides surface hydration without feeling heavy\u003c\/li\u003e\n    \u003cli\u003eCentella asiatica helps calm while you wear\u003c\/li\u003e\n    \u003cli\u003eLysine-coated pigments promote a smooth, cohesive finish\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eTips for wear\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eUse the applicator to apply, then blend with fingers, brush, or sponge\u003c\/li\u003e\n    \u003cli\u003eSet with a powder like GetSet for longer wear\u003c\/li\u003e\n    \u003cli\u003eConsider a shade lighter beneath the eyes for a brightening effect\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eTower 28’s philosophy centers on safe, high-performance formulas that respect real skin needs. This concealer blends skincare sensibilities with makeup payoff, offering a natural, skin-like finish that reads as polished rather than masked.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What shade is 9.0 MDR best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: 9.0 MDR is a medium olive-toned shade designed for light-to-medium skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How can Swipe Serum Concealer be used for under-eye brightening?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply a shade lighter under the eyes and blend for a subtle brightness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":42597463457863,"sku":"B0CFWGD66Z","price":36.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/tower-28-swipe-serum-concealer-packaging.jpg?v=1773255736","url":"https:\/\/celaurabeauty.com\/products\/tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-in-shade-9-0-mdr-0-22-oz","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}