{"product_id":"tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-under-eye-brightener-shade-5-0-light-neutral","title":"Tower 28 Swipe Serum Concealer – Hydrating Medium-to-Full Coverage + Under Eye Brightener (Shade 5.0 Light\/Neutral)","description":"\u003ch2\u003eHydrating makeup that cares for skin\u003c\/h2\u003e\n\u003cp\u003eTower 28 Swipe Serum Concealer blends the lightweight glide of a serum with believable coverage, designed to spare dry patches while concealing dark circles, redness, and blemishes. Shade 5.0 is light with neutral undertones, crafted to blend seamlessly into fairer complexions without settling.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it different\u003c\/h3\u003e\n\u003cp\u003eThis concealer combines skincare-friendly ingredients with high-performance pigment. The formula features hyaluronic acid to help hydrate the surface and a delicate coating of lysine-coated pigments that promote a smooth, natural finish. The result is a finish that looks like skin, not makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydration at the surface and beneath the skin with hyaluronic acid.\u003c\/li\u003e\n  \u003cli\u003eSilky, lightweight glide that won’t cling to dry patches.\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage from medium to full for days when you want more perfection.\u003c\/li\u003e\n  \u003cli\u003eNatural finish that enhances radiance while blending with your skin tone.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSkincare meets makeup\u003c\/h3\u003e\n\u003cp\u003eCentella asiatica brings soothing properties to a lightweight cream concealer, while the non-comedogenic formula is developed with sensitive skin in mind. The pigments are designed to look true to skin and remain comfortable across wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCentella asiatica helps calm surface irritation for sensitive or dry skin.\u003c\/li\u003e\n  \u003cli\u003eGentle, non-comedogenic formulation suited for blemish-prone complexions.\u003c\/li\u003e\n  \u003cli\u003eLy sine-coated pigments support a smooth application and a natural, long-lasting finish.\u003c\/li\u003e\n  \u003cli\u003eShade 5.0 Light\/Neutral is ideal for lighter skin tones seeking balanced warmth and coolness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cp\u003eApply directly with the built-in applicator to target areas—under-eye circles, redness, or spots. Blend with your fingertip, a brush, or a makeup sponge. For longer wear, set with GetSet Powder. Pro tip: use one shade lighter to transform Swipe into a true under-eye brightener.\u003c\/p\u003e\n\u003ch3\u003eWhy shoppers love Tower 28\u003c\/h3\u003e\n\u003cp\u003eBorn from the spirit of Los Angeles living, this line blends dermatologist-inspired care with vibrant, joyful beauty. Good. Clean. Fun. Always. The concealer aims to deliver comfort and confidence without compromising skin health.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Tower 28 Swipe Serum Concealer best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A hydrating concealer with a serum-like glide that builds from medium to full coverage for dark circles and redness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this concealer be used as an under-eye brightener?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Go one shade lighter to brighten under the eyes while blending for a natural look.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":42597466341447,"sku":"B0CFX4HYWF","price":36.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/2537\/2231\/files\/tower-28-swipe-serum-concealer-bottle-closeup.jpg?v=1773255808","url":"https:\/\/celaurabeauty.com\/products\/tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-under-eye-brightener-shade-5-0-light-neutral","provider":"Celaura Beauty | Premium Beauty, Skincare \u0026 Self-Care Essentials USA","version":"1.0","type":"link"}