Instant, Precise Root Coverage That Feels Light and Natural COLOR WOW Root Cover Up in Dark Blonde offers a fast, no-muss way to disguise roots and regrowth between color sessions. The mineral powder adheres quickly to each strand, delivering a believable, natural look without...

Overview COLOR WOW Root Cover Up Light Brown is a natural-looking mineral powder designed to conceal roots and regrowth between color appointments. The formula is water-resistant and temporary, meaning it stays in place from shower to shampoo and resists movement when you sleep or...

Overview COLOR WOW Root Cover Up Platinum offers a fast, fuss-free way to blend grown-out roots with your natural shade. This mineral-based powder adheres quickly to hair fibers, delivering instant coverage with a multi-dimensional finish. Placed in the Platinum family, the shade is designed...

Overview COLOR WOW Root Cover Up Red is a fast, mess-free mineral powder designed to address visible greys and regrowth between colorings. The formula blends quickly with your natural shade, delivering a dimensional, natural-looking result without dyes or peroxide. It’s lightweight, easy to apply,...

Overview COLOR WOW Root Cover Up in Dark Brown offers a fast, no-mess solution for root greys and regrowth. This mineral powder adheres to hair instantly, delivering a natural-looking color that lasts from one shampoo to the next. It can stay put through sleep,...

Fast, precise root coverage without dye or peroxide COLOR WOW Root Cover Up in Medium Brown delivers a natural, temporary touch-up for visible roots and regrowth. The mineral powder adheres quickly to hair, creating a dimensional blend with reflective pigments. The formula is water-resistant...

Speed Dry Blow Dry Spray — faster styling with added shine Color WOW Speed Dry Blow Dry Spray is engineered to shorten your styling time while helping you achieve a glossy, well‑hydrated finish. If you want a streamlined routine without compromising result, this formula...

Instant Texture and Weightless Volume COLOR WOW STYLE ON STEROIDS Texturizing Spray delivers an immediate texture lift without clouding color. Formulated with translucent moisturizing elastomers and hybrid copolymers, it helps hair feel lightweight, flexible, and ready to style—while preserving color depth and shine. Key...

Marathon-hold for bold, camera-ready style COLOR WOW Texas Hold 'Em Big Hold Hairspray is built to lock in dramatic looks while keeping hair flexible and brushable. It performs well under humidity, heat, and long days, delivering a high-gloss finish that reads beautifully on screen...

Overview Color Wow Xtra Large Bombshell Volumizer is a 6.7 fl oz foam designed to deliver voluptuous volume without harsh drying ingredients. The formula uses a weightless yet bulky polymer blend, fortified with bamboo, to lift strands while keeping the cuticle smooth and hydrated....

Descubre COLOR WOW Xtra Large Bombshell Volumizer, una solución avanzada para cabellos finos y planos. Su tecnología innovadora agrega volumen sin esfuerzo y sin alterar la cutícula, dejando el cabello con aspecto más denso, brillo natural y sensación increíblemente suave al tacto. Sobre la...

Overview COLOR WOW Youth Juice Collagen Scalp Treatment is a collagen-powered serum designed to nourish the scalp and support the health of hair follicles. By focusing on the scalp environment, it aims to help follicles stay strong and elastic, creating conditions that can contribute...