GIOVANNI Wicked Texture Pomade – Water-Based Hold, Color-Safe, Vegan (2 oz)

Experience Wicked Texture Pomade

GIOVANNI Wicked Texture The Definition Of Pomade delivers wicked separation for many hairstyles with a lightweight, water-based formula that washes out easily. It helps maintain the natural oils of your hair, so hair feels nourished rather than weighed down.

The pomade glides through damp or dry hair, allowing you to sculpt, piece, and define with precision. Expect a clean, flexible hold that creates texture with movement, without leaving a sticky or rigid finish.

Key benefits at a glance

• Water-based formula rinses clean, leaving hair refreshed
• Firm hold with separation and texture for versatile looks
• Color-safe ingredients protect color during styling
• Lavender, Peppermint, and Sage offer a natural scent and scalp comfort
• Vegan-friendly and cruelty-free, packaged in recyclable materials
• Eco chic branding reflects a blend of natural ingredients and salon performance

How to use: Work a small amount through damp hair from roots to ends for structure, then shape with your fingers or a comb. For stronger texture, apply to dry hair and sculpt. The result is defined texture with a healthy shine, free from heavy residue.

Who is this for?

This pomade suits those seeking defined texture, clean separation, and controlled shine. It works well for short to medium length cuts, hair needing lift, or styles that benefit from a flexible hold during the day.

Brand promise: Since 1979, GIOVANNI has pursued pure, high-performance formulations wrapped in aesthetically pleasing packaging. This product follows the balance principle to nourish hair while delivering salon-inspired results.