L'Oreal Paris Feria Toner for Brunettes - Iced Brunette, Ammonia-Free Demi-Permanent Toner, 1 Kit

Refresh and enrich brunette color with Feria Iced Brunette Toner

Feria Iced Brunette is an ammonia-free demi-permanent toner designed to neutralize brass and preserve the multi-faceted character of brown hair. The formula includes built-in conditioning polymers that help reinforce lightened strands, resulting in a softer, shinier brunette with cooler undertones. Quick processing delivers noticeable toning in minutes, so you can refresh between salon visits without disrupting your routine.

Key benefits at a glance

• Anti-brass toning for brown hair, with cooler tones that reduce warm undertones.
• Ammonia-free formula that tones without lifting or shifting existing color, and without covering gray hair.
• Built-in conditioning for softer, smoother, shinier hair right after use.
• Long-lasting effect, supporting brass-free appearance for up to 3 weeks after one use.
• Fast processing with high-speed technology—results in as little as 5 minutes.
• Bonding Care Complex conditioner included to help support bond strength after treatment.
• Suitable for all brunette hair types and textures, including highlights, balayage, ombre, and all-over color.
• Vegan formula that aligns with a conscious hair care routine.

Real-life use and care tips

• Between salon visits, use Feria Iced Brunette to refresh tone and prevent brassiness on processed or highlighted areas.
• Apply to clean, damp hair, leave for 5 minutes for subtle toning, or extend to deeper shade corrections as needed (always follow with conditioner).
• Because results vary by starting shade and hair condition, consider a strand test before full application.
• Pair with Feria Bonding Care Complex conditioner to help maintain strand strength and softness post-treatment.

What to know before you try

This toner is designed to work within existing color foundations, it does not lift color and does not cover gray. It’s a practical option for brunettes seeking cooler, dimensional tones without a full color service. As with any color product, results are influenced by your starting shade and hair condition, so you may experience slightly different outcomes than others.