e.l.f.

Elevate Your Lash Look with Lash It Loud Mini Volume that hits all the high notes comes with e.l.f.'s Lash It Loud Mascara Mini. The formula delivers intensely rich pigments that coat lashes in a single sweep, creating a bigger, bolder appearance without requiring...

Versatile color for brows, lids, and linerExperience a creamy, glide-on formula that lets you sculpt, shade, and define with ease. The Espresso shade delivers natural depth that can be built from soft daytime to more dramatic evening looks.What makes this multi-use cream stand out...

Overview Elevate your makeup ritual with the e.l.f. Lumious Mist & Set, a lightweight setting spray designed to add a soft, radiant glow while helping your look stay fresh throughout the day. The formula blends a gentle, antioxidant-rich blend of green tea with vitamins...

Meet e.l.f. Lock On Liner and Brow Cream Discover a versatile cream that glides on with ease to sculpt, shade, and define brows. Model 81943 comes in Medium Brown, a flexible mid-tone shade that works across a range of looks. In addition to brow...

Discover Incredi-Curl: A Buildable Volumizing Mascara Experience a lash look that combines curl, volume and definition with e.l.f. Incredi-Curl Mascara. The curved brush is designed to grab each lash, helping you build lift and drama without compromising comfort. The pitch black formula aims for...

Precision meets versatility with the e.l.f. Ultra-Fine Eyeliner Brush Designed for control and consistency, this ultra-thin brush enables razor-sharp wings and crisp graphic eye looks. The fine pointed tip lets you guide each stroke with confidence, whether you’re tracing a delicate lash-line line or...

Meet the elf Stain & Tint Blending Brush Designed to work with elf Sheer For It Blush Tint, this densely bristled brush has a soft, slanted head that follows the curves of your cheeks for a diffused, even finish. The result is a natural-looking...

Meet the 3-in-1 sponge Take the mystery out of complexion perfection with the e.l.f. Precision Sculpting Sponge. This soft, latex-free tool is designed to help you sculpt, diffuse, and define with ease, turning creams and powders into a seamless, natural-looking finish. Key benefits at...

Discover the Suntouchable Whoa Glow SPF 30 Mini Meet a lightweight sunscreen that doubles as a makeup primer, delivering broad-spectrum protection with a touch of peachy radiance. This hybrid formula dries to a non-greasy finish, making it versatile for both makeup-first looks and bare-skin...

Meet the curved winged liner tool The e.l.f. Wing It Liner Brush is crafted with a slim, curved head that naturally follows the contours of the upper lash line. This design helps you achieve a crisp wing with less guesswork, making the cat-eye look...

Meet a versatile 3-in-1 look creatorThe e.l.f. No Budge Cream Eyeshadow is designed to simplify your routine without sacrificing impact. This 3-in-1 formula works as a creamy eyeshadow, an eyeshadow primer, and a precise liner, delivering crease-resistant color that can stay put from desk...

Effortless 3-in-1 Eye Makeup Meet the e.l.f. No Budge Cream Eyeshadow, a creamy, velvety formula designed to do more in less time. This 3-in-1 product works as an eyeshadow, a primer, and a liner, delivering rich, pigmented color that can be worn alone or...

Meet e.l.f. Lash Beats MascaraThis mega-curling mascara is designed to lift, lengthen, and define without needing a lash curler. Its curved, double-sided silicone brush grabs each lash for a wide-awake look, while the long-lasting formula helps your lashes stay curled and separated from morning...

Meet the e.l.f. Putty Bronzer Brush The Putty Bronzer deserves an instrument that mirrors its creamy texture. This angled brush head with semi-stiff, 100% synthetic bristles is designed to pick up the right amount and hug your cheek contours for precise placement. Designed for...

Lock in a lit-from-within glow with the e.l.f. High Points Highlighter Brush. This tapered tool is designed for controlled, soft-focus application, helping you illuminate the high planes of your face with ease. When paired with the Halo Glow Silky Powder Highlighter, you can achieve...

Overview Meet your skin’s new barrier bestie: e.l.f. SKIN Holy Hydration! Barrier Goals Cream Mini. This plush, whipped moisturizer replenishes moisture while supporting the skin’s natural barrier. It blends 1% colloidal oatmeal for gentle calming, cica to visibly reduce redness, and hyaluronic acid for...

Halo Glow Skin Tint: Lightweight Hydration with Mineral SPF 50 Meet a do-it-all tinted moisturizer that blends skincare and makeup in one easy step. Halo Glow Skin Tint delivers light, buildable coverage with a natural, dewy glow that looks like your skin—only better. It...

Halo Glow Skin Tint overview Meet e.l.f. Halo Glow Skin Tint, a hydrating tint that blends skincare and makeup for a fresh, skin like finish. It offers light, buildable coverage with a natural dewy glow and mineral SPF 50 that leaves no white cast....

Overview Meet the e.l.f. Halo Glow Skin Tint SPF 50, a hydrating tinted moisturizer designed to give lightweight, buildable coverage with a natural dewy glow. The mineral sunscreen uses zinc oxide to deliver broad-spectrum protection while aiming for zero white cast. The formula has...

Meet halo Glow Skin Tint from e.l.f.—a complexion product that blends skincare and makeup for a luminous, natural look. The lightweight, serum-like formula delivers light, buildable coverage with a hydrating feel that never sits heavy on the skin. A mineral SPF 50 sunscreen helps...