V&CO

Meet Curly Pop Curl Defining ConditionerDesigned for curly, coily, and textured hair, Curly Pop delivers lightweight, creamy hydration that defines curls without weighing them down. This sulfate free and paraben free formula harnesses a blend of peptides, amino acids, jojoba oil, and vitamins to...

Meet Curly Pop: Define, Moisturize, and Shine Curly Pop Curl Defining Cream is designed for daily wear—a lightweight, nourishing formula that helps your natural curls look their best without a heavy feel. The cream brings moisture, soft definition, and a touch of shine, making...

Hydration and Definition for Every Curl Meet V&CO Curly Pop Curl Defining Shampoo, a sulfate-free formula designed to gently cleanse while delivering lasting hydration and curl definition for tight curls, loose curls, and coils. The lightweight blend works with your curls, helping reduce frizz,...

Introducing Curly Pop Curl Defining MousseMeet Curly Pop Curl Defining Mousse, a lightweight yet nourishing foam designed to enhance your natural curl pattern while delivering moisture and frizz control. The texture is airy enough to layer through damp strands, helping curls spring back with...

OverviewExperience the V&Co Hair Thickening Conditioner, a lightweight formula crafted to bring fullness to thinning or fine hair. Infused with our Proprietary Peptide Technology, biotin, and coconut oil, this conditioner supports hydrated, voluminous strands while delivering a clean, refreshing feel after every wash.Our Proprietary...

Overview Discover a lightweight, anti-thinning shampoo designed to add body and bounce to fine or thinning hair. Built around our Proprietary Peptide Technology, it teams with biotin and coconut oil to help strands look fuller, more hydrated, and showier from the shower to the...

Meet V&Co Moisturizing Conditioner This 12 oz conditioner is designed to restore moisture for dry and color treated hair. It is sulfate free, gentle, vegan, and cruelty free, while avoiding parabens, phthalates, gluten, and synthetic dyes. Used with the accompanying Moisturizing Shampoo, it helps...

Overview V&Co Moisturizing Shampoo is a 12 oz cleanser designed to replenish moisture for dry and color-treated hair. The formula blends coconut water with Proprietary Peptide Technology to support elasticity and a softer texture with each wash. Why this matters Feel the difference as...

Define natural waves with a light touch Meet the V&CO Wave Babe Styling Mousse, a lightweight, flexible-hold styling solution designed to celebrate texture without stiffness. Housed in a 7 oz bottle, this mousse is built to enhance your natural waves, add soft volume, and...

Effortless beachy texture without the crunch Meet V&Co Wave Babe Texturizing Pink Salt Spray, a lightweight mist crafted for wavy hair that wants a naturally undone look. The formula blends Himalayan Pink Salt for texture with peptides to support hydration and a soft, touchable...

Meet Wave Babe: Your Go-To Wave Definer V&CO Wave Babe Wave Enhancing Cream is a lightweight styling cream crafted to define natural waves while keeping hair soft and touchable. It provides just the right amount of control to help waves keep their shape without...

Meet Wave Babe: A Daily Wave-Defining ConditionerIntroducing V&Co Wave Babe Wave Enhancing Conditioner, a creamy yet lightweight formula designed to glide through tangles and lock in moisture. This sulfate-free and paraben-free conditioner is crafted for waviness, enriched with a signature peptide blend and rice...

Meet Wave Babe: A lightweight, hydrating wash for waves Hey Wave Babe! Elevate your routine with our Wave Babe Wave Enhancing Shampoo, designed specifically for wavy hair. This sulfate-free formula cleanses without stripping moisture, delivering hydrated, soft waves that are easy to define. The...